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'Is Your Business Copyright Compliant?'

This video shows how CLA licences benefit businesses. Click here to watch it.

 

'Copyright in the Digital Age': Annual Charles Clark Memorial Lecture 2011

“Digital technology and the internet have created the most powerful instruments for the democratisation of knowledge. In particular, they’ve produced perfect fidelity in the reproduction of cultural works and an unprecedented capacity to distribute those works across the globe with near instantaneous speeds, at near marginal costs”.

Francis Gurry, Director General of WIPO.

In ‘Copyright in the Digital Age,’ Francis Gurry, Director General of WIPO (World Intellectual Property Organisation), addresses the way in which digital technology and the internet have changed the relationship between content providers and their audiences. Generally we are seeing “low-value, high-volume replacing high-value, low-volume,” he says, and a “society-wide, large-scale experiment on how to engage with audiences.”

Underlying these changes, he observes, is the central question of copyright: “How can we ensure that content is available on the most widespread possible basis, to the community, while at the same time ensuring that by extracting some value from cultural transactions, we enable creators and their business associates to lead a dignified economic existence?”

Clip 1: "Copyright is a system of balances" (2:38)

Clip 2: "We need a system of global licensing" (2:14)

Clip 3: Calling for Simplicity in Copyright (1:58)


Full Lecture: 'Copyright in the Digital Age' (32:41)

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Protecting Creativity

A short film illustrating how CLA protect creativity by supporting authors, visual creators and publishers.

Protecting Creativity (2:00)

Automated Content Access Protocol Alliance Against IP Theft
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